Careers expos are interesting events. I attended one in 2021 and whilst I don’t think it was an optimal experience for all the teens milling around, I sure had a life-changing experience at the age of 41.
As I browsed the stands, I ended up talking to a man from NZMA, a New Zealand vocational training provider, part of the Australasian UP Education group. He told me about a three-step model they use to onboard new students. He also said, which was the life-changing part, the model had radically altered the way their organisation talked internally about student support and connecting back to their core purpose.
The model goes like this:
1. Learn to learn,
2. Learn to earn,
3. Learn more to earn more.
Simple, well-worded, inarguable, timeless.
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